PLAIN TEXT / ELECTRONIC / ASCII RESUME EXCERPT - FOOD SERVICE SALES RESUME
EXCEPTIONAL FOOD SERVICE SALES PROFESSIONAL
Dedicated to food service business development, client cultivation, and unparalleled sales performance
Performance-driven account sales professional with extensive experience developing and implementing high-impact sales strategies. Expertise in business development, strategic market positioning, and sales closings. Exceed rigorous goals in highly competitive markets. Leverage core strengths to increase profits and maximize growth. Areas of expertise:
=> Sales Forecasting
=> Sales Management
=> Product Promotion
=> Marketing Strategies
=> Business Development
=> Territory Penetration
=> Strategic Sales Planning=> Relationship Management
=> Contract Negotiations
CAREER HIGHLIGHTS
FOODSERVICE TERRITORY MANAGER
ABC FOODS SALES, LLC, Springfield, IL, 20xx to Present
Cultivate client relationships and build business in promotion of 2.6 million pounds of Hormel products. Oversee products through 12 distributors across the Illinois area, all of Indiana, and half of Missouri. Design high-impact customer marketing plans to effectively promote products. Train 200 sales representatives on key sales technique.
DELIVERED RESULTS:
* Executed a territory turnaround and increased tonnage from 95% in 20xx to 106% in 20xx.
* Recovered foodservice distributor, American Foodservice, and led a turnaround from a 50% loss in sales in 2007 to a 20% growth in sales in 20xx; trained customers on product knowledge/sales technique to maximize sales.
* Built new business with key customers, including Gates BBQ, Arthur Bryant’s, Hereford House, and KC Hopps, which reduced stagnant growth and increased sales over 5% compared with last year.
* Innovatively generated a sale with Harvesters, Kansas City food bank, for over 28,000 pounds of product for the Back Pack Program; met over half of yearly goal in specific categories.
* Developed dynamic relationships with executives and key leverage operators, including Hereford House, Gates BBQ, Arthur Bryant’s, Wheat State Pizza, Blue Koi, Harvesters, and Prairie Band Casino.
FOODSERVICE TERRITORY MANAGER
BCD MEAT & FOOD CO. Springfield, IL, 20xx to 20xx
Managed sales, marketing, and promotions of high-end product lines to private clubs, hotels, and fine dining establishments for product lines generating $25 million in annual sales. Targeted sales efforts for domestic and imported beef, lamb, veal, pork, wild game, and custom-cut fowl product lines.
DELIVERED RESULTS:
* Earned highest gross profits in the company with over 20% margin for five years.
* Promoted licensing of Certified Angus Beef Program.
* Consulted with chefs, kitchen managers, and restaurateurs in market profitability and the advantages of costing based on profit plate versus food percentage.
FOODSERVICE SALES REPRESENTATIVE
CDE FARMS. Springfield, IL, 20xx to 20xx
Play a key role in financial operations and decision making for this 1,500 acre diversified livestock and row crop operation.
* Served as member of the Executive Gross Profit Committee charged with identifying and implementing pricing strategies to increase gross profits per stop.
EDUCATION
UNIVERSITY OF XYZ, B.S., AGRIBUSINESS MANAGEMENT
College of Agriculture, Food, and Natural Resources, Study Abroad Trip to Southern Australia
